How much of your paid-ads budget is going to bots?

Every bot click on your ads is billed. If your campaigns optimise for a page view, an add to cart or a form fill, bots can fire that goal too, and the platforms bid toward more of them. Get your estimate in 60 seconds.

Per-channel + 12-month totalResults in secondsInputs kept only with your results

Estimate your ad-spend exposure

Tell us how you spend and what you optimize for. We'll estimate the bot clicks you pay for and what your conversion goal means for the risk.

$

What share of spend goes to each channel. Each channel has a different fraud profile.

Google Search
%
Google PMax / Display
%
Meta (Facebook & Instagram)
%
TikTok
%
Programmatic Display
%
Other
%
Total: 100% ✓
500K

Total monthly traffic across paid + organic + retargeting. Drives the recommended Hyperguard plan; doesn't change the waste numbers.

10K100K1M10M50M

Bots can fire page views, add-to-carts and form fills; they never complete a purchase. Your answer sets the note in your report.

How It Works

Step 1

Tell us how you spend

Monthly budget, channel split (Google, Meta, TikTok, programmatic), industry, geo, and the conversion event you optimize for.

Step 2

We model the leak

Per-channel bot clicks and their cost, plus what your conversion goal means: bots never buy, but they can fire page views, add-to-carts and form fills.

Step 3

Get your exposure report

A 12-month total, per-channel breakdown, possible platform credits, and the Hyperguard plan that fits your spend.

Fund the campaigns that really sell.

The estimate is directional. Hyperguard scores every visit by source and campaign, so you can spend less on the campaigns bots drain, and builds the evidence file to claim the clicks you already paid for (any credit is the platform's decision). The verdict also reaches your tag manager, so your setup can keep bots out of page-view, add-to-cart and form-fill goals.